Five Questions Smart Enrollment Marketers Are Asking Today

These days, there’s no better signal for a looming crisis than big opinions spouted with little accountability. Sadly, higher ed is no different. Higher ed is facing a significant enrollment cliff that data (and almost every higher ed headline) tells us will hit in 2025. Accelerated by Covid and impacted by ongoing cultural shifts, it’s [...]

A Letter From Our Leadership: Managing Partner Jordan Person

Two years ago this month, Town Hall was born. As we’ve approached this milestone, I’ve found myself spouting contradictory cliches. One minute I’ll say something like, “If I only knew then what I know now! I’m so much better prepared!” And the next minute I might say, “Thank goodness I didn’t know that was going [...]

A Letter From Our Leadership: Managing Partner Jordan Person

Transformation is happening all around us—in our industries, offices, and roles. Life looks radically different than it did just three years ago, and the way we communicate has fundamentally changed. So, how do we adapt and manage this growth and transformation when our workdays are moving faster than ever? As marketers, we’re tasked with evaluating [...]

A Letter From Our Leadership: Managing Partner Jordan Person

As of this week, we’ve hit the three year anniversary of the start of the COVID-19 pandemic. It still feels like yesterday to me. In fact, I had to count the years on my fingers…2020, 2021, 2022, 2023…because I couldn’t believe three years had actually passed. One daily reminder I have of the passage of [...]

Connecting Our Community

Updated 7.16.24 We've all seen the layoff announcements that have dominated the business headlines over the past few months. And almost daily, I receive a text or email from a talented colleague who has been laid off and is on the hunt for their next job. Meanwhile, many of our clients and partners are on [...]

A Letter From Our Leadership: Managing Partner Jordan Person

As a young girl, I studied ballet for many years with a wonderful teacher, Judy Coleman, in Midland, Texas. Ms. Coleman was very strict and ran a tight ship in her studio. (Woe to you if you showed up with painted fingernails!) One day in class while attempting a challenging turn, I fell. As soon [...]

A Letter From Our Leadership: Managing Partner Jordan Person

Welcome to our inaugural issue of the Town Hall Bulletin, a monthly newsletter where you’ll hear from the wonderful team here at Town Hall. We’ll share what’s on our minds, what we’re hearing from many of you, our clients and partners, and where we’re finding inspiration. Today, I’m inspired by the shifting of the seasons. [...]