Harvard Online: Elevating a legacy brand with a new creative direction.

The Challenge Harvard Online needed a strong brand voice and distinctive visual identity to help them break through the crowded online learning market. It was important that this new identity balance both their legacy and reputation as an institution of excellence in education with the values of accessibility, support, and community. What We Did Branding [...]

NYU Tandon: Engineering a new brand identity.

The Challenge NYU came to us to help create a distinct brand identity for their Digital Learning portfolio. They wanted to introduce their storied legacy to a larger audience and leverage the unique offerings to help them stand out within the NYU family. This new look and language would need to allow for flexibility to [...]

Anti Defamation League: Producing a hybrid event to take action with ADL.

The Challenge ADL’s 2022 Never Is Now event was the first time since the pandemic that people were welcomed back to attend in-person. People from all around the world were invited to attend, this time virtually as well. We tapped into every strength, resource, and creative capability to bring this event to life. What We [...]

Services for the UnderServed: Helping New Yorkers find home.

The Challenge This was the first time S:US ventured to tell its story and reach people directly. We needed a way to usher in an exciting new era for the storied organization. One that helped them adapt to the digital age and continue to improve the lives of New Yorkers. What We Did Campaign Development [...]